Who else but an artist has the imagination to connect a hot tub store with water colour paintings?
The Kamloops Arts Council lets the creativity flow during the eighth annual North Shore Artwalk, which kicks off on Friday.
Pairing artwork with just the right business is only one of the thought-provoking aspects of the walk, which this year boasts displays of stained glass, sculptures, photos and paints.
"The matches between businesses and artists are sometimes unconventional and sometimes purposely thematic," said council manager Kathy Sinclair. "The intent of Artwalk is to develop partnerships between local businesses, their customers, visitors and the Kamloops creative community."
The event features the largest piece in the history of all Kamloops Artwalks: a six-foot by three-foot by four-foot wooden lion sculpture by Allen Okoye. The giant wildcat replica will be installed at Holiday Inn and Suites.
A total of 32 businesses will show work by local artists including EPS Poolmart's display of Gerry Bergeron's watercolours, Heartland Quality Foods features Glen Mantie's pottery, Barb's Bouquets shows Marlene Wildeman's colourful acrylics and MLA Terry Lake's office displays Linda McRae's photos.
All artwalk pieces are for sale with 80 per cent of proceeds going to the artist.
On Aug. 11 from 11 a.m. to 3 p.m., the public is invited to the Artwalk grand opening celebration where they can take in artist demos, a children's art workshop and banner design contest and enter to win one of four $50 Northills Centre gift certificates.
Pick up a map at participating retailers, or download the map to find out what's in store at www.kamloopsarts.com.