Nearly everyone can navigate a Facebook page and Twitter is now a household word, but how many entrepreneurs truly know how to use social media for maximum business impact?
Experts on the topic will get locals up to speed during a day-long crash course Nov. 16 provided by the Kamloops North Shore Business Improvement Association, Chamber of Commerce and Kamloops Innovation.
“The 21st century brings technological and social revolutions on how we work, live and interact with each other,” said Steven Puhallo, executive director of the North Shore BIA.
“It’s an exciting time for business as we continue with traditional methods of commerce and marketing while delving into these new platforms of communication.”
Internationally recognized social media gurus Paul Holmes and Steve Dotto are scheduled as key presenters for the Social Media Boot Camp at Thompson Rivers University’s Irving K. Barber Centre.
The session is open to everyone in the business or non-profit sector who would like to learn more about using social media to expand marketing outreach and build an online audience.
“Using social media to engage with your customers is becoming a standard practice for successful businesses,” said Dr. Lincoln Smith, executive director of Kamloops Innovation. “The Social Media Boot Camp will introduce the tools and strategies to start this engagement.”
The workshop costs $99 and runs from 8:30 a.m. to 3:30 p.m. Register online at socialmediacamp.ca.